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Apple iPhone 13

Price range: KShs 65,000 through KShs 78,000
Key Features
  • 6.1-inch Super Retina XDR display with Ceramic Shield front
  • A15 Bionic chip with 6-core CPU, 4-core GPU, and 16-core Neural Engine
  • Advanced dual-camera system with 12MP Wide and Ultra Wide cameras
  • Cinematic mode for recording videos with shallow depth of field (1080p at 30 fps)
  • Sensor-shift optical image stabilization for Wide camera
  • Photographic Styles for personalized camera preferences
  • Up to 19 hours of video playback battery life
  • 5G capable for faster downloads and high-quality streaming
  • iOS 15 with new privacy features and FaceTime enhancements
  • Durable design with aerospace-grade aluminum edges
  • IP68 water resistance rating (up to 6 meters for 30 minutes)
  • Available in Pink, Blue, Midnight, Starlight, Green, and (PRODUCT)RED
  • Face ID for secure authentication and Apple Pay
  • Dolby Vision HDR video recording up to 4K at 60 fps
  • Night mode on both Wide and Ultra Wide cameras
  • Smart HDR 4 for better photos with multiple subjects

Apple iPhone 14

Price range: KShs 77,000 through KShs 90,000
Key Fatures
  • 6.1-inch Super Retina XDR display with Ceramic Shield protection
  • A15 Bionic chip with 5-core GPU for enhanced graphics performance
  • Advanced dual-camera system with larger sensors and Photonic Engine
  • New 12MP TrueDepth front camera with autofocus and larger aperture
  • Action mode for smooth, stabilized video even when in motion
  • Crash Detection automatically calls emergency services after severe car crashes
  • Emergency SOS via satellite when out of cellular and Wi-Fi coverage
  • Up to 20 hours of video playback battery life
  • 5G connectivity with more bands for better coverage
  • iOS 16 with customizable Lock Screen and Focus modes
  • Durable design with aerospace-grade aluminum and color-infused glass back
  • IP68 water resistance (up to 6 meters for 30 minutes)
  • Available in Midnight, Starlight, Blue, Purple, Yellow, and (PRODUCT)RED
  • Storage options: 128GB, 256GB, 512GB
  • Photonic Engine for improved low-light photography
  • True Tone flash with slow sync for better night portraits
  • Enhanced computational photography with Deep Fusion
  • eSIM support for easier carrier switching

Apple iPhone 15

KShs 76,000
Key Features
  • 6.1-inch Super Retina XDR display with Dynamic Island
  • A16 Bionic chip with 6-core CPU, 5-core GPU, and 16-core Neural Engine
  • Advanced 48MP Main camera with 2x Telephoto crop and Photonic Engine
  • New 12MP Ultra Wide camera with 2x better low-light performance
  • Next-generation portraits with Focus and Depth Control
  • Second-generation Ultra Wideband chip for improved Find My precision
  • USB-C connector for charging, data transfer, and audio
  • Up to 20 hours of video playback battery life
  • 5G Advanced with better performance and efficiency
  • iOS 17 with StandBy mode and enhanced communication features
  • Color-infused glass back and aerospace-grade aluminum design
  • IP68 water resistance rating (up to 6 meters for 30 minutes)
  • Available in Pink, Yellow, Green, Blue, and Black
  • Storage options: 128GB, 256GB, 512GB
  • 4K HDR Dolby Vision video recording at 60 fps
  • Action button (configurable) for quick access to functions
  • Roadside Assistance via satellite when out of cellular coverage
  • Improved thermal design for sustained performance

Apple iPhone 15 Plus

Price range: KShs 102,500 through KShs 122,000
Key Features
  • 6.7-inch Super Retina XDR display with Dynamic Island
  • A16 Bionic chip with enhanced performance and efficiency
  • Advanced 48MP Main camera with 2x Telephoto and Photonic Engine
  • 12MP Ultra Wide camera with improved low-light capabilities
  • Up to 26 hours of video playback battery life (largest battery in iPhone)
  • All-day battery life even with heavy usage
  • USB-C connector for universal compatibility
  • Second-generation Ultra Wideband chip for precise location tracking
  • 5G Advanced with better coverage and power efficiency
  • iOS 17 with advanced features and personalization
  • Color-infused glass back with durable aluminum frame
  • IP68 water resistance (up to 6 meters for 30 minutes)
  • Available in Pink, Yellow, Green, Blue, and Black finishes
  • Storage options: 128GB, 256GB, 512GB
  • Action button for customizable quick actions
  • Roadside Assistance via satellite connectivity
  • Enhanced thermal management system
  • Spatial video recording for Apple Vision Pro compatibility
  • Improved speaker system for richer audio

Apple iPhone 15 Pro

Price range: KShs 126,000 through KShs 129,500
Key Features
  • 6.1-inch Super Retina XDR display with ProMotion (up to 120Hz)
  • A17 Pro chip with 6-core CPU, 6-core GPU, and 16-core Neural Engine
  • Pro camera system with 48MP Main, 12MP Ultra Wide, and 12MP 3x Telephoto
  • Next-generation portraits with Focus and Depth Control
  • USB 3 with USB-C connector (up to 20x faster transfers)
  • Titanium design for lightweight durability (strongest material in iPhone)
  • Action button (customizable) replacing Ring/Silent switch
  • ProMotion technology with always-on display option
  • Up to 23 hours of video playback battery life
  • Hardware-accelerated ray tracing for enhanced gaming graphics
  • iOS 17 Pro with advanced professional features
  • IP68 water resistance rating (up to 6 meters for 30 minutes)
  • Available in Black Titanium, White Titanium, Blue Titanium, Natural Titanium
  • Storage options: 128GB, 256GB, 512GB, 1TB
  • ProRes video recording up to 4K at 60 fps with external recording
  • Academy Color Encoding System (ACES) support
  • Wi-Fi 6E for faster wireless performance
  • Thread networking technology for smart home devices

Apple iPhone 15 Pro Max

KShs 176,000
Key Features
  • 6.7-inch Super Retina XDR display with ProMotion (up to 120Hz)
  • A17 Pro chip with industry-leading performance and efficiency
  • Pro camera system with 48MP Main, 12MP Ultra Wide, and 12MP 5x Telephoto
  • Tetraprism telephoto lens with 5x optical zoom and 25x digital zoom
  • USB 3 with USB-C for ultra-fast data transfers (up to 10 Gbps)
  • Titanium design combining strength with lightweight comfort
  • Action button for instant access to customizable functions
  • Up to 29 hours of video playback battery life
  • Largest optical zoom in iPhone history (5x Telephoto)
  • Hardware-accelerated ray tracing for console-quality gaming
  • iOS 17 Pro with professional workflow optimizations
  • IP68 water resistance (up to 6 meters for 30 minutes)
  • Available in Black Titanium, White Titanium, Blue Titanium, Natural Titanium
  • Storage options: 256GB, 512GB, 1TB
  • ProRes video recording with Log encoding for professional grading
  • Spatial video capture for immersive Apple Vision Pro experiences
  • Wi-Fi 6E with 2.4 Gbps peak speeds
  • Emergency SOS via satellite with messaging to emergency contacts

Apple iPhone 16

Price range: KShs 92,500 through KShs 116,000
Key Features
  • 6.1-inch Dynamic Island XDR display with 20% brighter outdoor visibility
  • A18 Bionic chip with 3nm technology for improved performance and efficiency
  • 48MP quad-pixel sensor with improved low-light photography
  • New 12MP Ultra Wide camera with autofocus for macro photography
  • Advanced computational photography with Neural Engine processing
  • USB-C with faster charging (up to 35W) and data transfer
  • Aerospace-grade aluminum with ceramic shield front and back
  • Up to 24 hours of video playback battery life
  • 5G Advanced+ with carrier aggregation and improved efficiency
  • iOS 18 with AI-powered features and enhanced privacy
  • IP68 water resistance with improved dust protection
  • Available in Ocean Blue, Forest Green, Sunset Orange, Graphite Gray
  • Storage options: 128GB, 256GB, 512GB, 1TB
  • Action button with haptic feedback and expanded functions
  • Enhanced satellite connectivity with two-way messaging
  • Wi-Fi 7 support for faster wireless performance
  • Advanced Face ID with mask recognition capability
  • Spatial video recording at higher resolutions

Apple iPhone 16 Plus

Price range: KShs 118,000 through KShs 136,500
Key Features
  • 6.7-inch Dynamic Island XDR display with ProMotion-like smoothness
  • A18 Bionic chip with enhanced GPU for better graphics performance
  • 48MP quad-pixel main camera with sensor-shift stabilization
  • 12MP Ultra Wide camera with improved autofocus and macro capabilities
  • Up to 28 hours of video playback battery life (best-in-class endurance)
  • USB-C with 35W fast charging and faster data transfer speeds
  • Larger vapor chamber cooling system for sustained performance
  • Aerospace-grade aluminum frame with durable glass construction
  • 5G Advanced+ with improved antenna design for better reception
  • iOS 18 with large-screen optimizations and multitasking features
  • IP68 water and dust resistance rating
  • Available in Ocean Blue, Forest Green, Sunset Orange, Graphite Gray
  • Storage options: 128GB, 256GB, 512GB, 1TB
  • Enhanced stereo speakers with Spatial Audio support
  • Action button with customizable shortcuts and haptic feedback
  • Satellite connectivity with expanded global coverage
  • Wi-Fi 7 for multi-gigabit wireless speeds
  • Improved thermal management for gaming and productivity

Apple iPhone 16E

KShs 80,000
Key Features
  • 6.1-inch Liquid Retina XDR display with improved brightness and efficiency
  • A17 Bionic chip optimized for performance-per-watt efficiency
  • Advanced 48MP dual-camera system with larger pixels for better light capture
  • Enhanced computational photography with next-generation Photonic Engine
  • USB-C with faster charging speeds and data transfer capabilities
  • Recycled aluminum frame with new color-infused glass technology
  • Up to 22 hours of video playback battery life
  • 5G Advanced+ with improved connectivity and power management
  • iOS 18 with enhanced AI features and personalization
  • IP68 water and dust resistance rating
  • Available in new Pastel colors: Mist Green, Cloud Blue, Sunrise Yellow, Twilight Purple
  • Storage options: 128GB, 256GB, 512GB
  •  Improved Face ID with wider angle recognition
  • Action button with expanded customization options
  • Enhanced satellite connectivity for global emergency services
  • Better thermal management for sustained performance
  • Spatial audio recording with Dolby Atmos support
  • Environmental sensors for air quality monitoring

Apple iPhone 17 Air

KShs 132,000
Key Features
  • 5.8-inch Ultra XDR display in compact, lightweight form factor
  • A19 Bionic chip with power-optimized configuration for efficiency
  • Advanced 48MP camera system with computational photography features
  • Ultra-thin design at just 6.9mm thickness (thinnest iPhone ever)
  • Carbon fiber and titanium composite frame for strength and lightness
  • USB-C with fast charging and data transfer capabilities
  • Up to 18 hours of video playback battery life in compact size
  • 6G-ready modem with efficient connectivity management
  • iOS 19 with compact-optimized interface and features
  • IP68 water and dust resistance despite thin design
  • Available in Translucent colors showing internal components
  • Storage options: 128GB, 256GB, 512GB
  • Under-display Face ID and front camera system
  • Haptic feedback system integrated throughout chassis
  • Advanced thermal materials for heat dissipation in thin design
  • Wi-Fi 8 connectivity with improved efficiency
  • Environmental impact tracking and sustainability metrics
  • Lightweight at just 140 grams for maximum portability

iPhone 16 Pro Max: 6.9" Pro Display, A18 Pro, 5x Telephoto & Apple Intelligence

KShs 162,000
Key Features
  • A18 Pro chip
  • Apple Intelligence
  • 6.9-inch Super Retina XDR OLED display
  • ProMotion technology (Adaptive refresh rates up to 120Hz)
  • Dynamic Island
  • Always-On display
  • Titanium design
  • Ceramic Shield front
  • Triple Pro Camera System
  • 48MP Main camera
  • 48MP Ultra Wide camera
  • 12MP 5x Telephoto camera (Tetraprism design)
  • New Capture Button (Capacitive, Force-sensing)
  • Action Button
  • LiDAR Scanner
  • 8GB RAM
  • Storage options up to 1TB
  • Stacked battery technology (4685 mAh expected)
  • 40W wired charging support
  • 20W MagSafe wireless charging
  • Wi-Fi 7 (802.11be)
  • Second-generation Ultra Wideband (UWB) chip
  • IP68 water and dust resistance
  • USB-C (USB 3.2 Gen 2)

iPhone 16 Pro: A18 Pro Chip, Larger 6.3" Display, 48MP Ultra Wide Camera, and Apple Intelligence

KShs 137,000
Key Features
  • A18 Pro chip with 6-core CPU, 6-core GPU, and 16-core Neural Engine 
  • Apple Intelligence integration (Personal intelligence system)
  • Larger 6.3-inch Super Retina XDR display with ProMotion (up to 120Hz) 
  • Titanium design (Black, White, Natural, Desert Titanium) 
  • Pro Camera System (48MP Wide, 48MP Ultra Wide, 12MP 5x Telephoto) 
  • 5x optical zoom on both Pro models 
  • New Camera Control button
  • USB-C port (USB 3.2 Gen 2, 10Gb/s) 
  • Wi-Fi 7 connectivity 
  • Second-generation Ultra Wideband chip 
  • IP68 water and dust resistance 
  • MagSafe and Qi2 wireless charging 
  • Emergency SOS, Messages, and Find My via satellite 

iPhone 17 Pro Max: Ultimate 6.9" Super Retina XDR, A19 Pro Chip & 48MP Zoom Camera

Price range: KShs 174,999 through KShs 330,000
Key Features
  • RAM: 12GB
  • Internal Storage: 256GB, 512GB, 1TB, 2TB
  • Display: 6.9-inch LTPO Super Retina XDR OLED
  • OS: iOS 26
  • Chipset: Apple A19 Pro (3 nm)
  • OS: iOS 26
  • Chipset: Apple A19 Pro (3 nm)
  • Main Camera: 48MP + 48MP + 48MP
  • Selfie Lens: 18MP
  • Connectivity: 5G (Nano-SIM + eSIM + eSIM), Wifi 7, Bluetooth 6.0, NFC, GPS
  •  Battery: Li-Ion 4832 mAh – Nano SIM model; 5088 mAh – eSIM only model
    • Wired, PD2.0, 50% in 20 min
    • 25W wireless MagSafe/Qi2, 50% in 30 min (15W – China)
    • 4.5W reverse wired
  • Colors: Silver, Cosmic Orange, Deep Blue

iPhone 17 Pro: Ultimate Power, Pro Camera System, and A19 Pro Chip

Price range: KShs 163,000 through KShs 245,000
Key Features
  • A19 Pro chip 
  • 6.3-inch Super Retina XDR OLED display 
  • ProMotion technology (Adaptive 1Hz to 120Hz refresh rate) 
  • 3000 nits peak outdoor brightness 
  • 48MP Fusion Main camera 
  • 48MP Fusion Ultra Wide camera 
  • 48MP Fusion Telephoto camera (4x and 8x optical-quality zoom) 
  • 18MP Center Stage front camera 
  • LiDAR Scanner 
  • Vapor chamber cooling 
  • Aluminum unibody design 
  • Ceramic Shield 2 front and back 
  • IP68 water and dust resistance 
  • USB-C (USB 3.2 Gen 2) 
  • 12GB RAM (expected) 
  • Storage options up to 1TB (or 2TB for Pro Max) 
  • Face ID
  • Ultra Wideband (UWB) support (gen2 chip) 
  • Apple Intelligence

iPhone 17: A19 Chip, ProMotion Display, and Dual 48MP Camera System

Price range: KShs 128,000 through KShs 170,000
Key Features
  • A19 chip 
  • 6.3-inch Super Retina XDR OLED display 
  • ProMotion technology (Adaptive refresh rates up to 120Hz) 
  • Always-On display
  • Dynamic Island 
  • Dual 48MP Camera System (Main and Ultra-Wide) 
  • 2x optical-quality Telephoto zoom (via Main camera crop)
  • 18MP Center Stage Front Camera 
  • Ceramic Shield 2 front and back glass 
  • IP68 water and dust resistance 
  • Apple Intelligence support 
  • Apple-designed N1 networking chip 
  • Wi-Fi 7 (802.11be) 
  • Bluetooth 6.0 
  • USB-C port 
  • Second-generation Ultra Wideband (UWB) chip 
  • Up to 3000 nits peak outdoor brightness 
  • 8GB RAM (expected) 
  • Storage options starting at 256GB 
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